Leave an Impression

We're loving working with Ballantine's whisky at the moment, with a fresh new positioning, the creative possibilities have opened ways of exploring so many expressions for the brand's new found voice.

It's always especially motivating to work with clients who have a genuine opportunity to radically push new ideas for a brand's direction. We're working conceptually and within areas of ambient and interactive with work due to break into European markets by December... so the next update will be the launch!

Thanks Charlotte, Agustin and Cristina!

www.ballantines.com

Wild scottish spirits

I'm spotting a theme here at Open, we seem to be enjoying great success gaining new clients in the drinks sector. I can't think why.

Most recent edition has been another of the fine Chiva Bros brands, namely The Glenlivet Single Malt Whisky.

We're working with the global marketing team on concepts for the brand across all key markets and whilst I can't share the brief, it's definitely one that is bang on for Open - every new project just keeps pushing our creative boundaries in pursuit of new ways of communicating brands.

So here's to 'The Real stuff'... Cheers!