Thursday, 29 May 2008
Wednesday, 28 May 2008
Leaving An Impression
We're very busy folks here at Open at the moment...
After many months in development, our latest ambient experiential project is due to launch for Ballantine's Whisky in Madrid.
To help engage consumers with the 'Leave An Impression' brand expression, we've create a bespoke build interactive kiosk for use across major European airports.
Using touch screens and a built in camera, users can create their own impression of Ballantine's global ad campaign, save their work and submit it as an entry to an online voting competition at ballantines.com
The installation is also crammed with the latest LED technologies creating cool product display casing and media exposure.
Look out for it in Madrid from early June and then all around Europe in the coming months!
Friday, 16 May 2008
Hunting for Moose
We're hunting a rare moose of creative talent.
Not just designers, not just art directors, not just web folks, not copy... ideas folks.
Doesn't matter if you've never double clicked on a mouse, doodled a scamp or picked up a copy of Creative Review... if you find yourself awake at night thinking about that big idea that you'd love to do but don't have the chance to make it happen, chances are we're already working on it here.
You don't even need to be a moose, we're not fussy.
Seriously, give us a nudge clyde@theopenconsultancy.com
Jägertruck in all it's glory!
It's been a busy Spring getting this bad boy together!
What started as a brief to provide innovative impact for Jägermeister at festivals and summer events has final hit the road.
Starting life as a 9 tonne ex-military Russian URL truck we've transformed it into a complete mobile music venue!
It's completely road legal (if perhaps a little sluggish on the motorway) and using hydraulic panels transforms into a bar and bespoke hospitality experience.
In all the truck can hook up a band directly into the 5k! sound system or host a DJ playing from the decks in the cab. there are plasma screens on both sides to provide the visual entertainment, lighting rigs and it's all topped off with a 5 metre high inflatable bottle on the roof.
It's now off to hit a grueling schedule of events around the UK taking in the Download Festival, Rip Curl Board Masters, Wakestock and the Fat Face Night Series events.
We'll get some more pics as it rolls from place to place.
It's also worth a mention that you'd be ill advised to leave your car keys around the office here at Open. You might find your humble Cortina pimped beyond recognition before you know it!
Bombay Sapphire site goes live!
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